When the growth imperative remains unchanged, but the growth challenges are exponential: you need a new plan. Our expertise in data, AI and enterprise sales and marketing will revolutionise your drive for lower costs and increased revenue.
We’ll work with you and your teams to design and build solutions that:
Enriched data and analytics allows you to interrogate and refine intent data, delivers behaviour-based segmentation, and supports more focused strategies and messaging.
Deliver dynamically responsive contentUsing the latest in Generative AI technologies, we can use data and content from across your tech stack to continually deliver the right message at the right time through automated, customised content. Creating higher engagement AND optimising your budgets.
Scale your Strategic ABMThrough automating key account research and insights, we can train proprietary models to understand and define your targets’ business imperatives. These can be mapped to your products and services (including gap analysis), and coupled with key action points (as well as content automation) to help build truly strategic ABM programmes at scale.
We combine structured and unstructured data to create a true 360° customer view. By understanding and searching for patterns in customer behaviour, we can build predictive analytics that define customer health and likely flightpath. Through applying deep learning techniques, we recommend “course adjustments” at the right times, optimizing your sales engagement resource, and reducing customer churn.
Increase upsell revenuesUnderstanding customer flightpaths means we can train models with your unique product and sales strategies by profile, combining it with customer specific content. So you can automate the creation of account specific playbooks and assets, enabling richer and more targeted sales conversations to increase upsell revenues at scale.
